As global industries respond to evolving challenges, the demand for sustainable practices has emerged as a powerful force, shaping the future of sectors like Fashion, Lifestyle, Health, and Automobile on a macro scale. Simultaneously, access to technology has played an important role in expanding the scope for indigeneity and indigenous culture combined with craftsmanship in textiles, fashion design, accessories etc. on a macro level by enabling them to reach out to global audience and create a space for their indigenous creativity through personal expressions without any barriers such as colonial approach or nepotism. These changes have profoundly influenced lives and cultures worldwide, standing at the intersection of innovation, creativity, and economic growth. Their impact comes from the concept of responsibility that fosters positive contributions to address challenges related to economic, social and environmental challenges as sustainability challenges. The economics of business across industries encourages them to the push for fast and accessible products that often lead to unintended social and economic consequences like carbon emission, excessive use of natural resources such as water and violation of human rights. The current situation and dominant practices in the fashion industry call for a collective rethink of how companies can prioritize sustainability. Alongside industries, policy makers have been working to create regulatory framework which push industry towards transparency throughout the product life cycle. Technology has facilitated achievement of sustainability goals by gathering information starting from resourcing of raw materials, impact of production processes on the environment and marketing with sales strategies on social responsibility of companies through upcoming Digital Product Passport as a tracker of sustainable practices by the textile and fashion industry.

This conference is a call to action, inviting academic scholars to engage in redefining the current business models through innovation, technology, business partnerships, and cultural preservation strategies. While existing research has increased our understanding of sustainable practices, critical gaps remain, particularly in global collaboration, technological integration, and cultural preservation. We invite you to debate and explore to address these concerns by sharing insights to drive a more sustainable, responsible future. Scholars are invited to submit their research exploring not limited to critical themes identified below for driving a conversation on sustainable transformation.

• Global Collaboration, Partnerships, Laws and Climate Emergency
• Degrowth of Local Crafts and Innovation in Global Trade
• Strategic Delinking Business Models for Sustainability
• Technological Innovations for Circularity
• Culture, Tradition, and Identity for Sustainability
• Politics, Economics and Power Relations for Decarbonisation
• Lost Cultures, Lost Traditions and Lost Heritages in Global Trade
• Racism and Nepotism in Globalised World
• Creative Freedom, Indigeneity, Indigenous Trends and Institutions
• Global Trade and Local Craftsmen for Value Co-Creation

Participants will benefit from insightful feedback, and unique opportunity to engage with experts. Special sessions with journal editors will provide guidance on publication standards, and networking sessions will foster connections with scholars worldwide. Hosted by the University of the Arts London with Bournemouth University, this conference will take place in a hybrid mode, featuring interactive breakout sessions to encourage dynamic discussions among a diverse international audience.

Submission Guidelines

All papers must be original and not simultaneously submitted to another journal or conference. The following paper categories are welcome:

• Scholars are invited to submit their extended abstracts or full papers describing their research exploring not limited to critical themes identified above for driving a conversation on sustainable transformation.
• Paper Submission Guidelines: Submit an abstract of 500 words or an extended abstract of 2000 words or full paper of 5000 words using Arial font 12 point

Committees

Program Committee

• Professor Suraksha Gupta, University of the Arts, London
• Dr Pantea Foroudi, Brunel University of London
• Dr Sena Ozdemir, Lancaster University

Organizing committee

• Dr Kaouther Kooli, Bournemouth University
• Dr Shahpar Abdollahi, University of the Arts, London

Contact

All questions about submissions should be emailed to kkooli@bournemouth.ac.uk with a cc to marketingstrategyandpolicy@gmail.com