Download PDFOpen PDF in browserTechnological Advancements in Pricing: a Case Study on Electronic Shelf LabelsEasyChair Preprint 114818 pages•Date: December 8, 2023AbstractThis research paper presents a detailed case study exploring the technological advancements in retail pricing through the implementation of Electronic Shelf Labels (ESL). As the retail industry undergoes digital transformation, pricing strategies are at the forefront of innovation, with ESL emerging as a cutting-edge technology to replace traditional price tags. The case study focuses on the real-world applications of ESL in diverse retail environments, examining the impact on operational efficiency, pricing accuracy, and overall customer experience. Through in-depth interviews, surveys, and data analysis, the research evaluates the effectiveness of ESL in providing dynamic pricing capabilities, real-time updates, and enhanced communication between retailers and consumers. Keyphrases: Electronic Shelf Labels, Inventory Management, Pricing Automation
|