AR Commerce Exposed: Unraveling the Promise in E-Commerce Immersion

EasyChair Preprint no. 12075

Abstract

This paper takes a deep dive into the transformative potential of augmented reality (AR) within the landscape of online commerce. This abstract embarks on a comprehensive exploration of AR's impact, unveiling its promise to revolutionize the digital shopping experience. Through an analysis of market dynamics, technological advancements, and evolving consumer preferences, this paper reveals the untapped potential of AR in reshaping e-commerce immersion. Drawing from insightful case studies and industry insights, it exposes the pivotal role of AR in enhancing product visualization, consumer engagement, and conversion rates. By unraveling the myriad applications and benefits of AR in e-commerce, this study sheds light on the promising future of immersive online shopping experiences.

Keyphrases: Augmented, e-commerce, reality

@Booklet{EasyChair:12075,
  author = {Jane Smith and Bruse Thomas},
  title = {AR Commerce Exposed: Unraveling the Promise in E-Commerce Immersion},
  howpublished = {EasyChair Preprint no. 12075},

  year = {EasyChair, 2024}}